Intellectual Property and Doing Business in China (International Business and Management) (International Business and Management Series)
List Price: $ 115.95
Price: [wpramaprice asin="0080441386"]
An intellectual property (IP) system was established in China in 1985. Since then, the merits and drawbacks of the system have become apparent in theory and practice. Despite the fact that a great deal has been written about the Chinese IP system, systematic studies of the subject are still scarce, especially from a corporate management perspective. The book has three aims. It evaluates the problems UK and US multinational enterprises have encountered in their IP Flows into different enterprises in China. It also analyses the causes of these problems and suggests methods of avoiding future problems. The overall rationale for the book is to fill a void in our understanding of IP rights in China, particularly from a corporate perspective. It is important to draw upon a variety of discipline approaches when exploring these issues, which are influenced by the political context, the legislative framework, economic factors and the existence of cultural differences. The book is composed of ten chapters containing studies of related IP history, previous study on the area, and the current empirical survey. Major findings are discussed in later chapters of the book. In the conclusions, the book provides eleven suggestions for future practice for companies involved with IP flows.
Managing Your Intellectual Property Assests (Entrepreneurship and Small Business Management Collection)
List Price: $ 27.00
Price: [wpramaprice asin="1606490273"]
Most companies can easily and quickly imitate most of their competitors products and services. Therefore, firms need to obtain intellectual property protection. This book examines the legal mechanisms to protect your intellectual property. It defines a patent and explains what characteristics of an invention are necessary to obtain one. It identifies the different types of patents and explains what they protect. It identifies the key parts of a patent and explains what they do. It outlines the trends over time in the expansion of what is patentable and discusses the pros and cons of these trends. It defines patent infringement and explains how patent owners can use the legal system to enforce their patent rights. It discusses the benefits and limitations of patenting and explain when patenting makes the most sense. The book also identifies the role that secrecy plays in protecting intellectual property. It explains when secrecy tends to be an effective mechanism for deterring imitation. It defines a trade secret and explains what characteristics are necessary for something to be a trade secret. It explains why non-disclosure agreements are an important part of efforts to maintain trade secrecy. It defines a copyright, and explains how intellectual property can be protected by copyright. It describes how a copyright is obtained. It defines a trademark, and explains why and how trademarks are beneficial. Finally, it describes how a trademark is obtained.
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Tags: Business, business property, China, Doing, Intellectual, International, Management, Property, Series